Android
Android
We use cookies to give you a better browsing experience. Know how we use your data.
GripStudio team, after talking to several inconsistent gym-goers found two issues behind the lack of discipline - lack of information about gyms near them and unwillingness to commit to monthly or annual membership. They wanted to change that with an application that would enable single-session booking without making any monthly or annual commitments.
However, they knew that for the habits to change, the entire system would need an overhaul. A system that was made up of:
The first phase of the project initiation was to define the role we would be playing in the client’s success story. After an extensive discovery workshop session where we spent time understanding the project requirements, the end goals clients were willing to achieve, market and tech validation, and priority-based features finalization, we got clarity into our side of the partnership.
For the GripStudio project, we took a more hands-on approach where we were involved in the end-to-end software development cycle, right from validating the app’s concept to designing the best immersive experience and writing scalable, secure code before the product gets deployed on the app stores.
GripStudio's design approach research was centered around their users - how and where they would use the app, their typical app usage conditions like early mornings, late evenings, or dimly lit gyms, and the probable ambiance in those situations. Powered by the research and the intent to create an engaging, accessible, and comfortable user experience, we were naturally drawn towards dark mode
Dark mode was not just a trendy design choice; it was implemented to:
Reduce eye strain in low-light conditions, enhancing user comfort
during
early
morning or
late-night fitness sessions. Save battery life for users with OLED/AMOLED screens, supporting
longer
usage periods
without needing a charge. Offer aesthetic diversity, allowing users to customize their app
experience to match
their
personal style or mood.
Throughout the design process, we adhered to principles of simplicity and accessibility. This ensured the app was easy for new users to navigate and usable by people with various visual impairments.
Ensured that typography was optimized for readability across all elements, with adequate spacing to reduce visual clutter.
Designed buttons and interactive elements to be easily recognizable and accessible, with feedback states to communicate action.
Streamlined navigation to facilitate easy access to key features like booking sessions, tracking progress, and accessing fitness content.
Used high-quality, motivational imagery and clear, intuitive icons to guide users through their fitness journey, enhancing the overall aesthetic appeal and user experience.
Ensured that typography was optimized for readability across all elements, with adequate spacing to reduce visual clutter.
Designed buttons and interactive elements to be easily recognizable and accessible, with feedback states to communicate action.
Streamlined navigation to facilitate easy access to key features like booking sessions, tracking progress, and accessing fitness content.
Used high-quality, motivational imagery and clear, intuitive icons to guide users through their fitness journey, enhancing the overall aesthetic appeal and user experience.
GripStudio was built as a blend of three versions: Fitness Enthusiasts, Gym Owners, and App Admins. Each version came with its own set of features and objectives tailored to address these individual target audiences. Regardless of the software variant, our approach remained consistent: provide ease of use and build a feature-rich application module to help users achieve their goals.
To meet the needs of these diverse users within a tight timeframe, our design and development team adopted an agile development approach. With a clearly defined project management plan, we categorized the development cycle into module-wise build deployments. This iterative process ensured quick turnarounds and high-performing, on-time delivery of each application version.
The fitness enthusiasts’ side of the application focused on giving them access to 25+ fitness and wellness classes, across different skill levels. Two of the most useful parts of the version were:
For the gyms, wellness studios, and trainers we created an app version which made it easy to list classes, class timings, track enrollment, and approve or decline class join requests based on users’ health conditions. They were also given an in-app option to receive payment.
In essence, GripStudio was built to be a one-stop solution for class creators to manage their listings, enroll users, and track the growth of their studio
The app admin version was focused on making it easy for admins to manage both gym owners and fitness enthusiasts’ sides of the application. The web application we built for them, gave admins a holistic dashboard view of the entire software, offering them insights into new enrolments, app issues, coupons management, and payment cycle tracking.
Besides our project management approach and a skilled team of designers, developers, and QA specialists, what worked for us is the right combination of tools and frameworks.
Transforming your software with leading
AI technology
Transforming your software with leading
AI technology
It's like having a team of threat analysts just constantly searching 24 hours a day for 100,000 different things all at the same time.
The journey starts here. We're excited
to meet you.
You can also find us on:
